Real Estate Marketing Strategy

Don't sell your home until you check out the fantastic incentives we offer our valued clientele. We take care of everything to help you get your home sold at the highest price in just the right time.

Exposure, Exposure, Exposure

What will sell your home? EXPOSURE. We do whatever it takes to get your home in front of the home buying public. Some of the marketing tools we use include:

1. Internet Marketing on seven websites
2. email flyers to primary agents/brokers with listings on Trulia,Craigslist and others
3. Virtual tours on all websites with Google and Yahoo exposure as well as Realtor.com, AustinHomeSearch.com, Homes.com, and others
4. MLS exposure to 10,000+ agents in real time.
5. Sign exposure for listings with direct contact information and the ability to track all showings for follow up contacts.

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Top Expert Realtor^®

26 years in the Austin Metro area makes me your expert to analyze your home's value and help you maximize your selling price and/or protect you in your buying experience.

Emphasis on Communication

Your Realtor^® is committed to providing you with timely information about your home selling process. You will be informed of everything dealing with your real estate transaction during the sale of your home and beyond.

Excellence in Teamwork

Your Realtor^® is supported by a professional team of agents, title experts, mortgage professionals, insurance specialists, and marketing professionals in each area of the home sale transaction to make sure you receive the excellent service you deserve throughout the home sale process.

Digital Photos

Every home we sell is photographed in the best possible light to make the most of your home's best features. These photos are distributed online via virtual tours, still photos, and email flyers in our committed effort to maximize your home's exposure.

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Prequalified Buyers

All potential buyers are screened and mortgage prequalified after they have viewed your home on the web. Once the buyer has taken a virtual tour and has been financially qualified, we or the buyers agent will set an appointment to show your home to this buyer. Your staging and preparation is essential to our success in negotiating your best price. Simply demonstrate the home's rooms and features, and be sure to leave the negotiations to your professional local agent.

Web Marketing

We put a great deal of time and effort into our website and take great care to get to the top of the search engines so your home can be found. According to a recent Gomez Advisors Survey, 80% of homebuyers plan to use the Internet to search for a home. We use the web to make sure that your home is where buyers are looking.

Scheduling

We will schedule appointments with prequalified buyers at times you have designated.

Negotiations

Years of education, training, and experience enables Les to negotiate the best deal possible for our home sellers. Consumer advocacy is my priority.

Signage

We believe that distinctive yard and directional signs help drive buyers to your home. That's why our signs all have our phone number and web site address on each sign. That way buyers can quickly access and view your home on our website and contact us immediately.

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Competitive Marketplan

Developed specially for your home, it includes a Comparable Market Analysis (CMA). Based upon the CMA, your listing specialist will help determine the very best price for your home.

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